North East Food Hub

Ellie Sinclair is owner of VegCo, based near Ellon, a renewable food-based business. Powering their indoor greenhouse through an anaerobic digester, they grow a range of veg and are a specialist in chillies. During the pandemic, with all restaurants / wholesale / distribution channels closing, they saw an opportunity to bring together over 30 of Aberdeen City & Shires local producers and create an online food market.

The market ran weekly and VegCo ran every aspect, from the processing of every order, promotion, marketing to hand picking and packing over 140 - 180 customer orders a week - and, delivered them all directly too!