LAND-based businesses in Perthshire are being asked to explore fresh approaches to cater for a range of tourists’ tastes and needs. Scottish Land & Estates’ next demonstration day will be held on Wednesday 19 October at Comrie Croft. The event will explore a myriad of ideas to inspire diversification into the rural tourism trade and help attendees find ways of adding value to their businesses.
An eclectic mix of speakers will present. Delegates will hear from Alison Seggie, Enterprise Manager with Perth & Kinross Council, on how the local authority can support local businesses; Paul Millard of Red Kite Yurts who will provide an insight into an imaginative alternative to the tent; Caroline Miller of The Hideaway Experience will share the reasons she took the luxury and romantic route; David Smythe of Cloag Farm is to talk about the Association of Scotland’s Self-Caterers (ASSC) and the Perthshire Tourism Partnership.
Pat Somerville, Rural Enterprise Project Officer with Scottish Land & Estates, commented:
“Over the last few years holidaying at home has grown in popularity and there is a greater demand from tourists looking for a unique experience on their doorstep. The aim of the day is to try and get rural businesses to think outside the box and consider making small adjustments to make a big difference. People go on holiday for many different reasons and with the help of our speakers we will explore a few on the day and hope to have a lively discussion on the greater possibilities.
“Comrie Croft provides a great case study as it uses its facilities to provide a hugely diverse resource which meets the needs of many. This demonstration day aims to help landowners gain inspiration from existing successful business people and offer guidance to those looking to diversify into the sector.”
The event will assist the industry with fresh, creative approaches to a range of tourism projects, initiatives, activities and events impacting the growth and development of the industry.